Broadcast reaches over 160,000 people in the TV production and broadcasting industries. They wanted to launch a new online solution, Broadcast Intelligence, to help programme makers better understand the channel commissioners needs when pitching them fresh ideas.
We developed an overall campaign message and look and feel to capture the key benefits that would engage the target audience. The campaign carried across print, online, event and video. Built to drive awareness of the upcoming launch and build subscriptions. It’s strong graphic identity, clean layout and engaging copy created a connected customer experience throughout every touchpoint.
Print & online advertising | Landing page | Stand design | Email marketing | Video | Events marketing
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